Find Station

Man Has To Pay More Than $30K For Negative Yelp Review

A Massachusetts jewelry store employee must pay $34,500 to a competing jeweler after he posted a negative review of the store on Yelp that a jury decided was fake.

A jury found Adam Jacobs guilty of posting a long, negative Yelp review of his employer’s rival, talking about a visit to the other business that never happened.

He told Yelpers that the people who worked there were “cold-blooded thieves” and told potential customers to "go elsewhere." 

The jewelry stores are located less than a half-mile from each other.

The owner of the rival company investigated the post on his own, and then filed a lawsuit claiming that the post smeared the business' reputation. 

The jury decided that the owner’s store did nothing wrong and that the post caused the owner caused "emotional distress."