Buscar emisora

Turns Out Several People Liked Kendall Jenner's Pepsi Ad

Pepsi's controversial ad featuring model and reality TV star, Kendall Jenner, may not have been a total flop.

A survey of more than 2,000 people found that 44% them had a more favorable view of Pepsi after watching the ad, while about a quarter of them had a less favorable view. 

Feelings about the ad varied widely by race. About 75% of Latinos and 51% of blacks said the ad made them more favorable toward Pepsi, while just 41% of whites said the same. 

The ad didn't do much for its star, though. 

Just 28% of those surveyed said it made them see Kendall Jenner more favorably.

The ad was pulled by the company hours after it was launched last week, after a rush of online criticism over its depiction of a street protest where tensions with police were resolved by an ice-cold Pepsi delivered by Kendall.

The survey also found that Republicans were more likely to dislike the ad than Democrats. 

About 29% of Republicans said the ad gave them a less favorable view of Pepsi compared to 23% of Democrats.