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Jim Beam Created A Smart Decanter That Pours Whiskey On Command

Jim Beam is apparently making the jump into the tech industry with the release of its new product ‘Jim’, a “smart” decanter. Jim pours whiskey on command.

Some are wondering if the whole thing is just a marketing stunt. Jim Beam is selling the decanter on its site for $34.90 and promising deliveries in time for the holidays… but it’s currently sold out.