Kourtney Kardashian has launched her very own lifestyle website named Poosh. As of Tuesday the site included an article about the wonder spice turmeric, a list of organic wines, a guide to non-toxic toys, and a 5-minute workout to give you an "instant butt lift."
There's also the Kardashian-specific content: Kris Jenner's brownie recipe, Kourtney talking about co-sleeping with her kids, pictures from North West's unicorn birthday party.
Kourtney explains: "Poosh is the modern guide to living your best life. Our mission is to educate, motivate, create, and curate a modern lifestyle, achievable by all."
Kourtney adds, "I felt that there was something missing in the healthy lifestyle space. Healthy living gets a bad rap; it’s as though if you care about what you put in—or on—your body, then you’re not sexy or cool. But this just isn’t true, and Poosh is here to prove just that. People are constantly asking me how I do it all, from being a single mom to working full-time to still maintaining a social life. I get endless questions about food, kids, beauty, and fashion, so I decided to create Poosh, a curated experience and a destination for modern living."
Kourtney named the site after her daughter, Penelope. Poosh's Instagram account already has 2.5 million followers.